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KEITH HOSTERT

Copywriter - Content Strategist - Creative Director

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Crass, brash, and ridiculously over the top, Deadrising 4 is not your average Zombie slayer. Oh, did i mention it's set in a Mall during Christmas? Our campaign set out to hijack every holiday tradition so for our launch trailer I penned a new version of the classic poem, "twas the night before Christmas”.  

Read by the game’s “hero”  Frank West, it proves when it comes to slaying zombies during the holidays, there’s nothing nicer than being naughty.  

My advice? Don't tell Santa you watched this. 

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